About Us

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Contact Info

15+ Years of Experiences

2500+ Happy Customers
About Us

A local circular built to bring our community together

Townie Shopper mails directly into Shrewsbury mailboxes, so your offer lands in the hands of real neighbors, not a crowded inbox. No app to download, no algorithm to fight — just your business, in print, on their kitchen counter.

We handle every step of the process, so you can stay focused on running your business.

  • Designed: Laid out to look professional and on-brand.
  • Printed: Professionally printed on quality stock.
  • Fulfilled: Sorted and prepared, coordinated for you.
  • Delivered: Mailed on schedule to homes you choose.
Contact Us
Advertise local

Make a bigger impact

Choose the Townie Shopper package that fits your business and reach thousands of local households in Shrewsbury.
Townie Local

Townie Local

$3,000 / year
  • Reach 5,000 local households
  • Monthly or every-other-month options
  • Professionally designed and coordinated
  • Be part of a trusted local brand
Choose Townie Local
Townie Plus

Townie Plus

$4,500 / year
  • Expand your reach to 9,000 households
  • Monthly or every-other-month options
  • Greater visibility in the Shrewsbury market
  • Build consistent year-round exposure
Choose Townie Plus
Townie Max

Townie Max

$6,000 / year
  • Maximum reach in Shrewsbury
  • Up to 12,000 household mailings annually
  • Additional in-store distribution samples
  • Premium positioning, highest local exposure
Choose Townie Max
Annual package · billing and renewal terms confirmed with our team before checkout.
How it works

Built for local impact

Townie Shopper is designed around one idea — real advertising, in real neighborhoods.

Directly in local hands

Your business lands on the counter, not lost in a feed.

Real neighborhoods

Reach real customers where they actually live, in Shrewsbury.

Affordable & effective

Community-focused pricing built for small local businesses.

A trusted tradition

Be part of a local publication neighbors already look forward to.
Why Choose Us

Why advertise in the Town Shopper

  • Delivered to the doorstep:

    EDDM direct mail reaches 5,000–12,000 Shrewsbury-area homes — no subscriptions, no algorithms, no ad blockers.

  • A community name since 2014:

    The Townie Shopper has served Worcester-area neighbors for over a decade.

  • Readers who buy local:

    Community-magazine readers overwhelmingly prefer local businesses for home services, dining, health, and professional services.

  • Print + online together:

    One buy puts an advertiser in mailboxes and in front of online readers.

  • Built for local shops:

    Business-card entry points alongside premium packages — a fit for every budget.

What local businesses say

Real people. Real results.

A few notes from Shrewsbury business owners on their Townie Shopper experience.
★★★★★

Easy to work with and the results were clear. We saw the offer redeemed within the first week.

NP

North Pike Auto Care

General manager

★★★★★

We tried social ads for a year. One mailer brought in more new regulars than all of them combined.

BC

Brook & Cedar Florist

Co-owner

★★★★★

It feels good to advertise somewhere that actually supports the town. Our neighbors notice, and it shows in new patients calling in.

MD

Maple Street Dental

Practice owner

★★★★★

The team handled everything — design, printing, mailing. We just approved the proof and it showed up in mailboxes on schedule.

SH

Shrewsbury Hardware Co.

Manager

★★★★★

Since our issue mailed, we've had customers walk in holding the coupon. That kind of direct response is hard to get anywhere else.

GS

Golden Spoon Bakery

Owner, Shrewsbury

Let's bring back
the Townie Shopper

Three ways to reach Shrewsbury. One powerful community.

View packages Call or text: 774-418-1331

Frequently asked question

Learn how Townie Shopper helps your business reach local households through direct-mail advertising.
  • 1. What is Townie Shopper?

    Townie Shopper is a local circular magazine mailed directly to households in Shrewsbury. It features local businesses, coupons, and special offers, helping residents discover products and services close to home.
  • 2. What is included in my advertising package?

    Our packages include professional ad design, printing, mailing preparation, and delivery coordination. Household coverage and placement depend on your selected package. Contact our team to confirm the mailing schedule and package details before purchasing.
  • 3. Do I need to provide a finished advertisement?

    No. We can design your advertisement using your business information, logo, images, and offer. If you already have a finished ad, contact our team to confirm the required size and file format.
  • 4. How do I choose the right package?

    Choose a package based on your budget and the number of local households you want to reach. Townie Local, Townie Plus, and Townie Max offer different coverage options. Our team can help you compare them and discuss your advertising needs.

Get in touch

Send us a message

Have a question about packages, timing, or your ad design? Send us a note and we'll get back to you — or reach out directly.

    In good company

    Trusted by local businesses across Shrewsbury